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Inspiration

Style guides & voice designs

Google

Style Guide (in Material Design)

Monzo

Writing Principles

monday.com

Tone of Voice

Microsoft

Writing Style Guide

Intuit

Content Design System

IBM

Content Guidelines (in Carbon)

University of Leeds

Tone of Voice
Guidelines

Apple

Style Guide

NSW Government

Content Style Guide

Atlassian

Content Style Guide

Slack

Voice and Tone

Adobe

Voice and Tone (in Specrtum)

Co-op

Content Guidelines

GOV.UK

Content Design Guidelines

MailChimp

Content Style Guide

HubSpot

Voice and Tone Guide

Canada Post

Voice and Tone (in Mercury)

Salesforce

Voice and Tone (in Lightning)

Shopify

Content Style Guide (in Polaris)

Buffer

Content Style Guide

Collections

Design Systems Repo

A comprehensive and curated list of design systems, style guides and pattern libraries that you can use for inspiration

UserOnboard

Guides and examples to improve user onboarding experiences

Really Good Emails

15,000+ email designs and marketing examples

Mobbin

Featuring over 300,000 screens and 1,000 iOS, Android & Web apps

Refero

Explore over 34,000 web pages and more than 33,000 iOS screens

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